Best Time to Post on TikTok Mondays (A Practical Creator Guide)

Monday can be either a slow start or a surprisingly strong “after work” day — depending on your audience.

If you want the full framework for discovering your personal posting windows, start with: Best Time to Post on TikTok.

Quick Answer: Best Time to Post on TikTok Mondays

Benchmarks to test:

• Hootsuite’s Monday benchmark (2025 data): 5 PM https://blog.hootsuite.com/best-time-to-post-on-tiktok/
• Buffer’s Monday benchmark (2026 data): 7 PM (also 6 PM and 5 PM) https://buffer.com/resources/best-time-to-post-on-tiktok/

Treat these as hypotheses, then validate with your own analytics.

Why Mondays Are Tricky

Many audiences spend Monday catching up:

• Less “casual scrolling” early in the day
• More activity later when people want a break

If your niche is educational, Monday can work well for “fresh start” content: routines, goals, workflows, and beginner-friendly tutorials.

A Simple Monday Test Plan

1) Pick two windows

Test:

• Late afternoon (4 PM–6 PM)
• Evening (6 PM–9 PM)

2) Keep the content format consistent

Use the same format for both tests (similar length and hook style).

3) Track one metric

Watch time is a strong default.

Make Mondays Automatic With Scheduling

If your best Monday time is during work hours (yours or your audience’s), scheduling is the easiest win.

With https://www.brandghost.ai, you can plan ahead, schedule content, and stay consistent across platforms with cross-posting.

FAQ

Is Monday a bad day to post on TikTok?

Not necessarily. Many audiences are active later in the day. Test before you decide.

Should I post motivational content on Mondays?

If it fits your niche, yes — but don’t rely on vibes alone. Track performance and iterate.